Synthesia among first companies to sign EU AI Act Article 50 Code of Practice

On 29 July 2026 Synthesia said it was among the first AI companies globally to sign the AI Act Article 50 Code of Practice, the EU's framework for marking AI-generated content.

The announcement sits within a thread this feed has been following: the European Commission's January 2026 draft code of practice on AI labelling, and the Article 50 transparency rules that took effect on 2 August 2026.

For the full statement, see the original announcement on the Synthesia blog.